We brought in fresh creators, and turned a seasonal update into a comeback story. DAU up 140%.

We brought in fresh creators, and turned a seasonal update into a comeback story. DAU up 140%.

We built a Discord from zero, got the right streamers talking, and let the game speak for itself. 50K wishlists before launch.

A 6-month campaign across 12 markets. Influencer seeding, launch trailers, community hype — all timed to the minute.

Steam Next Fest Reality Check: Why You Need 2,000 Wishlists Before the Fest Even Starts